After decades of integration through merger and acquisition, downstream specialization through higher added products, the rise and rapid development of new competitors in Asia and the Middle East. Asset intensive chemical is facing the challenge of changing game rules from the destructive potential of digital, like all other global enterprises.

The inevitable consequence of global chemical industry ecosystem requires rapid and fundamental adjustment of business model through the development and implementation of digital strategy. To remain competitive, businesses must ensure that their organizations are ready to meet new digital challenges to respond to customer needs and define, where possible, the future of digital engagement.

Traditional chemical companies will not be able to adopt the business model of pure digital enterprises created for the digital age without any physical channels. However, pure digital players can provide basic lessons and key insights that should be adopted in the process of digital transformation.

This is achieved by solving the following issues:

Can we create better products, deeper customer loyalty and new business models at a fast enough speed to ensure future growth?

Are we attractive to customers who increasingly require real-time response?

Can our internal processes address the growing demand for efficiency and agility?

Our digital strategy team will provide knowledge and functional expertise in the chemical industry in digital customer management, business model generation, process optimization and technology.

We have developed an extensible approach to assess the digital activity status of your company, evaluate current and future digital options, and guide you from digital vision to strategy. Implementation steps:

Develop a gradual digital journey

Defining digital principles and organizational ownership

Improve flexibility to overcome structural inertia

Building a digital and failure-provoking culture

Define, implement, and monitor consistent KPIs to ensure business and customer relevance and competitiveness

Building digital business based on data insight

Your benefits

Improve customer orientation and innovation performance

Improved responsiveness and service performance compared to competitors

Better market position for competitors

sustainable growth

We will help you define your digital strategy and develop a roadmap for the future business model. By combining our industry expertise with our expertise in digital strategy and digital innovation, we help chemical companies determine their digital maturity and develop digital vision for the future. From the definition of your strategic focus areas, the current digital positioning assessment, the development of digital strategy, and the implementation of agile digital plan in the whole organization, we will accompany you all the time.